Assignment 4

For this assignment, I decided to do something that is rather personal, which is to Prevent Colorectal Cancer, which my grandfather succumbed to 2 years ago.

The colour blue was chosen for the background as it is the official colour for colorectal cancer awareness.

I had initially wanted to write "Looking for Treasure Island?" and something along those lines because my friend had commented that the initial image which was a fully red colon looked like a map. But after adding colour to it, another friend commented that it looked like kissing seahorses. I decided to go with "seahorses?" since it did resemble seahorses more so than a map.

Also, I was deciding between Prevent Colorectal Cancer and Save Yourself, but decided to go with the former as it was more clear cut.

The text in the middle is deliberately small, as I thought people who are truly intrigued would take a closer look at the poster.

EDIT:

Some updates - Slight change in the former design although the concept remains the same. The aim of creating awareness for colorectal cancer is retained even in the change in design.



"Prevent Colorectal Cancer" goes right to the top now, as this is the main message. The blue background is also removed and replaced in favour of the Colorectal Cancer Awareness ribbon, as per Alfred's advice. The text in the middle is also enlarged. Why is the colon in front instead of the ribbon? I felt that the diseased colon would be a more eye-catching picture compared to the ribbon. Also, most people are not familiar with this ribbon, as we are more used to the green and white ribbon (say no to drugs) and so on. Furthermore, if the ribbon was to be placed at the front, the text would have to be changed to a different colour, which would look unsuitable in the current colour scheme of white, red and blue.